Driven For Success


Goals and destination are very important to achieve success in sales. However, without a roadmap to guide your journey, goals can be rendered meaningless. A successful roadmap is made up of both understanding and planning consistent, daily activity, which is necessary in sales. Here are a few ways to strengthen your roadmap:

  1. On a daily basis, think about and then execute the activities, which are important to developing new business and new sales.
  2. Try not to become bogged down by activities, which do not directly lead to new sales.
  3. Be conscious of the amount of time you are spending every day on productive activity vs. non-productive activity. 

In sales, there are only three activities, which I consider to be productive:

  • You are on the phone trying to set up a sales call or appointment. 
  • You are on a sales call or appointment.
  • You are trying to get a referral or an introduction, which will lead to a sales call or an appointment.

Yes, there are many other activities, which are important and necessary in sales. However, you should consider these three activities as your basic foundation for a good roadmap!

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